Ways to Improve Your Content To Code Ratio

If your website is extremely heavy with code but light on text, your ratio will be low and it may result an inferior positioning compared to other websites in search engine ranking.

Code to text ratio is an important element of search engine optimization for your website to rank well. It is the art of finding the balance between text and code. Working for a higher text to code ratio may require you to re-evaluate utilision of javascript, flash or non-essential graphics that reduce your ratio.

Use strict doctypes for your web pages more than transitional.

Removing script code (JavaScript) from a page to an external file, it will increase your content ratio.

Wide use of Cascading Style Sheets (CSS) is again a good way to improve your content ratio if it is used in an external style sheet only.

Use CSS more than tables for formatting.

Steer away from using flash for text portions of your website (search engines can't read text in flash so any text found in a flash object will not be indexed).

Search engines can't read the text rendered as graphics/images. Any text that you want the search engines to read and index should be written out as text. At the very least, put any text that appears in graphics into the images ALT attribute.

Do not use too many graphics/images on each page and get rid of unnecessary tags from your code.

Re-evaluating your website structure will definitely increase your content ratio as content is ruler and it will improve your ranking in the search engines results pages. The use of the tool below will give you a percentage of your content to code ratio and if it is very low do not hesitate to contact us to optimize your website.

Code ^to Content Ratio Tool - SEO Tool